Sales infrastructure
- Process from lead to close
- Handoffs
- Tools the team will use
- Forecast hygiene
Chief Revenue Officer
Revenue that the team can forecast.
Cash-flow Partner. We coach sales leaders on pipeline, coaching, and a cadence that does not collapse when the founder steps out of deals.
Growth stalls when the number lives in one person's relationships and the rest of the team cannot run the process.
We start with assessment, workshops, and coaching so the people already in the business can carry more of the growth. A fractional executive is available when that work shows a real gap, and even then we look first for someone inside who can be mentored into the seat.
Team leadership
- Manager coaching
- Deal reviews
- Hiring profile
- Retention of producers
Metrics
- Leading indicators
- Win rate
- Cycle time
- Accountability in the meeting
From the practice
J.S. · June 2024
A sales cadence the team can run
What has to be true before a forecast is more than optimism.
E.H. · July 2024
When managers cannot delegate the number
The difference between staying in deals and building people who can hold them.
J.S. · August 2024
Accountability in the forecast meeting
How a weekly meeting either creates focus or becomes another status report.